MindProbe
MindProbe helps DTC brands and agencies run expert-grade research without spreadsheets or agency fees. We designed the brand, the web app and the site that sells it.
- Sector
- Market research
- Platform
- Web app and website
- What we did
- Brand, Web app, Marketing site, Development
- See it live
- mindprobe.ai
The brief
Survey tools either look like a spreadsheet or cost like an agency. MindProbe wanted a product research teams enjoy using, and a site that makes the case to a busy founder in one scroll.
How we approached it
We started with the dashboard, because that is where a buyer decides. Every chart answers one question at a glance, and the marketing site reuses the same parts, so visitors see the real product before they sign up.
What we delivered
Survey builder
Themes, fonts and logo upload, so every survey looks like the brand sending it.
Live dashboards
Satisfaction, feature use and response trends, built from widgets teams arrange themselves.
In-product intercepts
One short question that appears right after a moment that matters, like a confirmed order.
Website and product film
A fast marketing site with the product up front, plus a 70 second film of the whole flow.
- Site conversion rate
- 1.2%4.3%
- Lead conversion
- 3.2x
- PageSpeed score
- 92
Aurelo understood our B2B buyers from day one. The site converts better than anything we've had before, and we can finally send prospects somewhere we're proud of.
Samee KalamFounder, MindProbe
