Sunna
Sunna makes fragrances like Nocturne, sold in clear glass with a wooden cap. We created the brand identity, the website and the SEO behind it.
- Sector
- Fragrance, retail
- Platform
- Website
- What we did
- Brand identity, Website, SEO
The brief
Fragrance is sold on feeling long before anyone smells it. Sunna needed an identity that reads as quiet luxury on a label, a screen and a social post.
How we approached it
A calligraphic S balanced by two small diamonds, over a widely spaced wordmark. Warm browns and white keep it calm, and the label stays almost empty so the scent name carries it.
What we delivered
Logo and mark
The S monogram and wordmark, drawn to work from a bottle cap to a billboard.
Labels
A framed white label: mark, scent name, volume. Nothing else.
Website and SEO
A fast custom build, set up to be found for the searches buyers actually make.
- Organic traffic
- +340%
- PageSpeed score
- 95
Aurelo gave us a brand and website that finally matches the quality of what we do. Since launching, our enquiries have tripled.
The Sunna teamSunna