SaaS SEO that drives
Compounding Growth.
We help SaaS companies rank for high-intent keywords that convert trial signups into paying customers
3.2x
Avg. organic traffic growth
47%
Lower CAC via SEO
12
SaaS brands scaled
Find your starting point
Every SaaS is at a different stage of organic growth. Pick the one that sounds like you.
No organic data
Impressions: 0 · Clicks: 0
Keywords
0
Indexed
3
Backlinks
0
We'll build your organic engine from scratch. Strategy, content, technical foundations.
- Keyword research & content strategy
- Technical SEO audit & implementation
- Site architecture for crawlability
- Foundational content (pillar pages, clusters)
- Analytics & rank tracking setup
No organic data
Impressions: 0 · Clicks: 0
Keywords
0
Indexed
3
Backlinks
0
We'll build your organic engine from scratch. Strategy, content, technical foundations.
- Keyword research & content strategy
- Technical SEO audit & implementation
- Site architecture for crawlability
- Foundational content (pillar pages, clusters)
- Analytics & rank tracking setup
You have a website. But nobody finds it.
Every day without SEO is a day your competitors pull further ahead, building authority, capturing the leads that should be yours.
Your competitors show up on Google. You don't
You Google your own service, in your own area, and find someone else. Their site isn't even better than yours. They just invested in SEO first. You're paying for a shopfront on a street with zero footfall.
Professional services in your area...
Trusted local provider since 2018...
Book a free consultation today...
Find services near you...
Five-star rated and recommended...
The moment you stop ads, the leads stop
You're over-reliant on paid ads, word of mouth, and referrals. There's no compounding asset, no pipeline that works while you sleep. Every single lead costs money, and the tap turns off the moment you stop paying.
Organic Search Leads
Monthly ad spend
£4,200Cost per lead
£185The gap compounds every single day
Your competitors are building domain authority, ranking for keywords, and capturing leads that should be yours. The longer you wait, the harder and more expensive it gets to catch up. SEO isn't a switch. The gap compounds.
Competitor DA
Your DA
Your competitors show up on Google. You don't
You Google your own service, in your own area, and find someone else. Their site isn't even better than yours. They just invested in SEO first. You're paying for a shopfront on a street with zero footfall.
The moment you stop ads, the leads stop
You're over-reliant on paid ads, word of mouth, and referrals. There's no compounding asset, no pipeline that works while you sleep. Every single lead costs money, and the tap turns off the moment you stop paying.
The gap compounds every single day
Your competitors are building domain authority, ranking for keywords, and capturing leads that should be yours. The longer you wait, the harder and more expensive it gets to catch up. SEO isn't a switch. The gap compounds.
Professional services in your area...
Trusted local provider since 2018...
Book a free consultation today...
Find services near you...
Five-star rated and recommended...
Organic Search Leads
Monthly ad spend
£4,200Cost per lead
£185Competitor DA
Your DA
SEO built around your SaaS funnel, not a generic checklist.
Three principles behind every SEO engagement. We don't just drive traffic. We build the organic infrastructure your SaaS needs to grow.
Intent-mapped content strategy
We map every content piece to a buying stage before writing a single word. No more TOFU-only blogs. Every page serves a purpose, from first search to signed contract.
Technical SEO foundation
Core Web Vitals, crawlability, site architecture, and internal linking. All audited and fixed before we publish. Google needs to find and trust your pages before they can rank.
Rankings that compound over time
Topical authority clusters, strategic keyword targeting, and conversion-optimised landing pages. Organic traffic that doesn't just arrive. It converts into trials, demos, and revenue.
How SaaS SEO turns search intent into pipeline
Most agencies optimise for one stage. We build the entire engine, from first click to closed deal.
Organic Traffic
Awareness keywords drive volume. Visitors enter your ecosystem through educational content and start recognising your brand.
Target keywords
Trial Signups
Comparison and alternative keywords capture buyers actively evaluating. These pages convert 5-8x higher than blog posts.
Target keywords
Direct Conversions
Branded and integration keywords convert at 15-25%. These searchers already want your product, they just need the right page.
Target keywords
Full-stack SaaS SEO.
Not just traffic. Revenue.Strategy, technical fixes, content production, link building, and revenue attribution. One team, no handoffs.
SERVICES
Full-stack SaaS SEO.
Not just traffic. Revenue.Strategy, technical fixes, content production, link building, and revenue attribution. One team, no handoffs.
All servicesFrom audit to compounding revenue
in 90 days.No black boxes. No waiting months for a report. You know exactly what shipped, what's ranking, and what it's worth. Every single week.
Deep-dive audit & opportunity mapping
We crawl your site, audit every page, benchmark against competitors, and map your entire keyword landscape by buying intent. You get a prioritised report: what's broken, what's missing, and where the revenue is hiding.
Key steps
Revenue-first keyword strategy & roadmap
We build your keyword map by buying stage, plan a 90-day content calendar, and define the technical and structural changes needed. Prioritised by revenue impact, not search volume. You approve the plan before we touch anything.
Key steps
Technical fixes, content & link building
We fix every technical issue, publish optimised content, build internal linking architecture, and start link acquisition. Weekly Slack updates on what shipped. No waiting until month-end.
Key steps
Optimise, scale & double down on what converts
We monitor rankings, A/B test titles and CTAs, refresh underperforming content, and scale what's working with programmatic pages. Monthly revenue-attributed reporting tied to trials, demos, and MRR.
Key steps
Case study
SEO Strategy, Content & Organic Growth.
Mindprobe®
From zero organic to 12.4k monthly visitors in under 6 months
Revenue-attributed SEO.
Organic Growth:
0 → 12,400/mo visitors 0 → 340+ keywords
Trial Signups from Organic:
0→180/mo
Thanks to Aurelo, we have seen a steady increase in leads and conversions.
SameeLower CAC via SEO
Organic leads cost 62% less than paid, and they compound month over month.
£14K
MRRAttributed to organic
Is this right for you?
We're selective about who we work with.
This is for you if…
- You're a SaaS founder or marketing lead
- You want organic as a real growth channel, not a checkbox
- You're tired of agencies that don't understand product
- You want someone who can touch your codebase and your strategy
- You're thinking in terms of pipeline and MRR, not just traffic
This isn’t for you if…
- You want guaranteed #1 rankings
- You need results in 2 weeks
- You're looking for the cheapest option
- You want a monthly report you'll never read
- You're not willing to invest in content
Why Aurelo?
We know you're comparing. So we did it for you. Here's how Aurelo stacks up for SaaS SEO.
Samee, Founder at MindProbe.ai
“Thanks to Aurelo, we have seen a steady increase in leads and conversions”
We went from zero organic presence to 12k monthly visitors in under 6 months. More importantly, those visitors convert. Our trial signups from organic now outperform paid. Aurelo understood our product deeply and built SEO that actually maps to how people buy SaaS.
No hidden fees. No 12-month lock-in.
One plan that covers everything a SaaS company needs from SEO. Or a custom scope if you need something bigger.
£2,300
/ monthFull-scope SaaS SEO. Strategy, technical implementation, content production, link building, and revenue reporting. Everything you need to compound organic growth.
Custom
For SaaS companies that need higher content velocity, programmatic SEO, multi-market expansion, or a deeper technical integration. Scoped to your growth targets.
Both plans include a dedicated strategist, weekly Slack updates, and monthly revenue-attributed reporting. No account managers. No handoffs.
FAQ
Answered.
Every question you had before you bounced.
Let's talk.
Tell us about your project, whether it's a website, SEO, or marketing.
If you're ready to create and collaborate, we'd love to hear from you.
After the consultation, we'll provide you with a detailed plan and timeline.